"Why not just use Coreboot?"
Why not just avoid the entire Secure Boot problem by using Coreboot? Because the reason we have the Secure Boot problem is because Microsoft's Windows 8 certification requirements mean vendors have to ship a UEFI implementation with Secure Boot. You could satisfy that by using Coreboot with a Tiano payload, but it'll still have Secure Boot enabled so you still have the same set of problems. But maybe you could just reflash your system with Coreboot? No, because another part of the requirements states that all firmware updates have to be cryptographically signed now. The only way to reflash will be to attach a flash programmer directly to your motherboard.
So why not just use Coreboot? Because it doesn't help solve this problem in any way.